360 Degree Food Festival: Eat Drink SF

Going to a food festival is always a great opportunity. Being able to test a new type of camera while there is basically icing on the cake. In this case, it was the Insta360 Nano. The Insta360 shoots pictures and HD video in 360 degrees. The images can be used in Virtual Reality (VR) goggles, as well as on sites such as YouTube.

A food festival like Eat Drink SF is the perfect place, because you have a wide variety of food and drink, and lot of people and places to capture.

We set up our camera at various partner tables around the event, and produced short 30 second 360 degree videos from each. The quality of the initial videos were impressive, although we have to admit that after editing, export, and upload to YouTube they did lose a fair amount of resolution.

If you couldn’t go, or even if you could, take a look at what we saw.

In the spotlight:

  1. 360 View of Eat Drink SF: REBBL
  2. 360 View of Eat Drink SF: Fine Cooking Magazine
  3. 360 View of Eat Drink SF: Blue Diamond, Almond Breeze
  4. 360 View of Eat Drink SF: Temple Rye
  5. 360 View of Eat Drink SF: China Live and Lillet
  6. 360 View of Eat Drink SF: Don Julio
  7. 360 View of Eat Drink SF: (name?)
  8. 360 View of Eat Drink SF: Tratto
  9. 360 View of Eat Drink SF: Lillet
  10. 360 View of Eat Drink SF: Mixologists
  11. 360 View of Eat Drink SF: House Spirits Distillery
  12. 360 View of Eat Drink SF: Blue Stem Brasserie

San Francisco’s premier food, wine, beer, and spirits festival. Eat Drink SF (fka SF Chefs) returns for its 9th year to celebrate the Bay Area’s world-class culinary community. The festival is four days of delicious events featuring our four signature Grand Tasting experiences that highlight 160+ restaurants and 70+ breweries, wineries, and distilleries throughout the weekend. Guests meet the area’s top chefs, taste their way through more than 35 creative bites from restaurants around the Bay Area (each Grand Tasting features different restaurants), enjoy unlimited pours of wine, beer, and cocktails, learn about wine in the SF Wine School’s classroom, watch demonstrations on the main stage, play giant lawn games in our Backyard Bites zone, and be part of this quintessentially San Francisco celebration of flavor.

The Sugar Lab’s 3D Sugar Printing System




Winner of the 2014 Innovation Award by the TASTE AWARDS. Acquisition by 3D Systems. Press coverage in major media, as well as launch of Los Angeles studio space.

Founders or Inventors

Liz and Kyle von Hasseln, co-founders of The Sugar Lab.

Their background

Kyle and Liz both have backgrounds in molecular biology, but about 5 years ago they decided to transition to architecture, and graduated from SCI_arc with Masters of Architecture. SCI_arc makes it a point to embrace emerging technologies as design tools, and that institutional stance meant that they were exposed to a lot of cool technology during their time there, and were encouraged to use it in novel ways. Throughout graduate school both Kyle and Liz were fascinated by free form fabrication in general, and unorthodox 3D printing configurations and materials in particular. Their graduate thesis, although it had nothing to do with sugar, centered on the development of a novel fabrication system. Their shared curiosity for the range and utility of 3D printing definitely contributed to an interest in applying the technology to the genre of food.

Concept & Innovation

The Sugar Lab is a micro-design firm for 3D printed sugar. 3D printing transforms sugar into a structural, sculptural element that can interact with food on different terms. 3D printed sugar can be used to sweeten or to ornament, but it can also start to define the form of the food instead of the other way around, or even to support it structurally. For example, Kyle and Liz are very excited to be working right now with several talented cake artists at a well-known bakery in Hollywood. The goal is to design a four-tiered wedding cake with a 3D printed sugar cake-stand, plus 3D printed sugar-tiers supporting cake tiers. It will be a traditional cake silhouette in which sugar plays anything but a traditional role.

That’s an exciting part of 3D printing sugar — transforming sugar into a structural, sculptural medium that can start to define the form of the food instead of the other way around, and even to support it structurally.


sugarlabIt started about two years ago, when they were graduate students in architecture. Kyle and Liz were living in a tiny apartment in Echo Park (Los Angeles) with a correspondingly tiny outdoor kitchen. They didn’t have an oven, and when they realized that meant they couldn’t bake their friend Chelsea a cake for her birthday, it was decided to try to 3D print one instead. Eventually Kyle and Liz managed to print a simple cupcake topper that spelled out ‘Chelsea’ in cursive sugar. Chelsea loved it! After they graduated, they optimized the printing process and started The Sugar Lab.

Company URL http://www.the-sugar-lab.com/


The NextGEN Science Fair

TasteTV is pleased to announce the NextGen Science Fair 2011, the first and only event for Next-Generation Products, Technology, and Ideas, welcoming hundreds of consumers, thought-leaders, media outlets, buyers, speakers, partners, and more to San Francisco.

San Francisco NextGEN Science Fair participants and speakers in 2011 include innovators such as Neurosky (Brain-Computer Interface technology), Nissan LEAF (100% electric vehicle), IndieGoGo (crowdsourced project fundraising), DIY bio (biotechnology entrepreneurs and community biotech), Reprap (self-replicating, desktop 3D printers), Keyglove (portable computer input and control glove), Glocal Systems (sustainable vertical farming), OpenPCR (desktop sized DNA xerox machine), LearnBoost (Cloud-based education software), ViVoEye, Magic Beans Incubator, Project Light Bright (wearable, modular LED display panels), Kinect Hacks, high school robotics teams, and much more.

Visit The NextGen Science Fair 2011 and discover the latest green, organic, biotech, artisan, design, app, gaming and technology consumer products that can improve your quality of life, your company’s success, or your future. Meet the movers, innovators, advocates, and creators of tomorrow’s products and sevices. Network, promote and partner with “Next-Gen Generators.” Don’t miss this unique opportunity. The future is coming today.