NEW MEDIA TASTEMAKERS




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CATEGORIES

AGENDA & SESSIONS

May 2nd, 2008

9:00am - 5:30pm, San Francisco, CA




SCHEDULE

(Updated Regularly, Subject to Change)

TIME
SEMINAR / PANEL
PARTICIPANTS
9:00-
9:30
The High-Speed Financial Pursuit of New Media TasteMakers

Hear an overview of the dynamics fueling the investment and influence of the New Media TasteMakers. These include changing consumer tastes, audience behaviours and options, acceptance of non-mainstream sources & channels of information, shifting spending on New Media advertising & promotion, lower barriers to entry, the sluggish response of large media conglomerates, and emerging technology. Find out the key metrics, trends, statisics, latest developments and future possibilities.
TasteTV
Core Topic
Influencing & Following Consumer Tastes in a Digital World: The New Players, The New Paradigms, The New Moguls

In this series of panels and discussions, meet some of the most important new players and tastemakers in the world of Digital Media. Find out what makes them successful at what they do, what's working, what's not, where things are headed, and how much influence they have over millions of consumers.
9:30-
10:30
Digital Culinary: Food & Wine New Media
Chow.com
Foodbuzz.com
Yahoo!
Boorah.com
Gayot.com
ArtoftheDrink.com (moderator)
10:30-
11:15
Digital Style: Fashion & Design New Media
Sugar Publishing
Fashiontribes.com
Somagirls.tv
Stylehive.com
TasteTV Design (moderator)
11:15-
11:30
Break
11:30-
12:15
Digital Area Guides: Metro-Regional New Media
SFStation / Boulevard Networks
LA.com
Metromix / Tribune Interactive
Zvents
SF CVB (moderator)
12:15-
1:15
Marketplace Networking Luncheon
Core Topic
The TasteMakers Challenge: Maintaining Relevance and Thriving in Times of Continual Change
These Sessions Sponsored by Snap Internet Communicator
1:15-
2:15
Traditional Media: Embracing Digital Strategies to Viably Evolve
The Print & Television Response: TV, Magazine & Newspaper Lifestyle Sections Begin to Adapt to New Media Concepts for Features, Food, Fashion, Travel & Events. Is it Working? Can They Maintain Leadership, Eyeballs, & Advertisers?
Turnhere
Kickapps
Zinio
Hartle Media (moderator)
New Media: Incorporating Digital Options for Expansion & Growth
2:15-
3:00
The Rise of TasteMaker Content and Distribution on Mobile Systems, P2P, and Out of Home Networks. Hear about what to expect very soon.
Intercasting Corp
Bhootan
Danoo
MobiTV
3:00-
3:45
Social Networks and Broadband Platforms discuss solidifying their role as the brick and mortar, and bread and butter, of the New Media TasteMaker.
YouTube
Fanpop
Reality Digital
FutureWorks (moderator)

3:45-
4:00
Break
Core Topic
Mastering the Lucrative Business of Taste in New Media
4:00-
4:45
Profitable Branding & Marketing: Word of Mouth Amplified - Leveraging Influencer Buzz at the Local Level
Yelp*
4:45-
5:30
The Bottom Line: Revenue & Funding, Partnerships & Acquisitions: What are your options for making money? They range from search engines and click thru advertising, to joining Ad Networks, accepting payment for Product Placements, raising more Venture Capital, or other more innnovative methods. Hear from the experts.
Federated Media
Burst Media
Tilzy.tv (moderator)

Additional To be announced shortly
5:30-
6:30
Wine & Cocktail Reception


Summit sessions, presentations and panels will focus on the following areas of discussion:

Lifestyle Category Content

1. Food & Wine
2. Fashion & Design
3. Travel & Metro-Regional Guides

Distribution & Production

1. Blogs
2. Broadband Video
3. Mobile / POS
4. TV / Cable

Business Strategies

1. Funding Resources
2. Revenue Options
3. Marketing & PR
4. Social Networking

No other conference or summit specifically focuses on the culture-shaping Lifestyle categories of New Media, nor their influence, creativity, profitability, dynamics, new players, innovations, and future.
Don't miss it.


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WHO WILL WIN A "TASTIES" AWARD?

Nominations Open Soon

Food Blogs

TasteTV Food Blog
Tablehopper
Slashfood
BlogCritics Food Section
Off the Broiler
Chocolate & Zucchini
101 Cookbooks
Dessert First
Food Porn Watch
Becks & Posh
Food Photography
Chopstick Cinema
Tigers & Strawberries
Movable Feast
Our Adventures in Japan
Seattle Bon Vivant
foodie nyc
She who eats
The Traveler's Lunchbox
Food Blog School
the passionate cook
Too Many Chefs
A La Cuisine!
Paris Breakfasts
C'est moi qui l'ai fait !
le hamburger et le croissant
Off the Broiler
Compassionate Cook

Chocolate Blogs

Candy Blog
Memoirs of a Chocoholic
Chocolate Nerd
Chocolate Obsession
Bittersweet Cafe
Chocolate in Context

Podcasts

Grape Radio
TasteTV Podcast
Compassionate Cook

Vlogs

d'lishes dishes
A Bachelor’s Weblog to Urban Cooking

Media Blogs

Xeep's Video on the Net:
Mediangler
TVover.net
Reel Pop
Will Video for Food
Jeff Pulver

Design Blogs

Cool Hunting
Hypebeast
VernissageTV