Tag Archive for: craft beer

21st Amendment Brewery Supports Women in Craft Beer Industry with Release of Moon Boots IPA

 

Though the craft beer industry’s demographics and workforce are evolving away from beer bellies and beards, there’s still much room for change to reflect the growing diversity of the craft beer consumer, especially when it comes to women brewers.

21st Amendment Brewery is in partnership with the Pink Boots Society to promote and support women brewers, along with the limited-edition release of the new Moon Boots IPA. Along with the nationwide release of Moon Boots IPA, 21st Amendment Brewery is funding three Certified Cicerone Level-Two Course & Exam Scholarships and one “Women In Leadership” Certificate Scholarship at eCornell University exclusively for Pink Boots Members to apply for.

Moon Boots IPA was designed and created by an all-woman team at 21st Amendment Brewery. The project was spearheaded by Sarah Swafford (National Sales Manager), who says, “21A has been incredibly supportive of Pink Boots Society for many years and has participated in several Pink Boots beers. Moon Boots IPA was initially a small batch beer that we called Pink Brüts! and was brewed at 21st Amendment’s downtown San Francisco brewpub for International Women’s Day (2019). We developed the recipe and concept using the Pink Boots hop blend. When it was released, it was so well received at the pub, taproom, and participating accounts we knew it would be a great candidate for one of our nationwide limited-edition releases.”

The women team members at 21st Amendment are an essential and vibrant part of our company and culture,” says Shaun O’Sullivan (Co-Founder & Brewmaster, 21st Amendment Brewery). “What’s a better way to celebrate this excellent group than with a beer uniquely designed by them. Releasing Moon Boots IPA on a national level is an opportunity to shine a big bright light on the important work of the Pink Boots Society and highlight the immense talent of the women on our team. At 21st Amendment Brewery, we want to be an agent of change in supporting Pink Boots’ members with four scholarships in 2021.”

 

21st Amendment Brewery funds three Certified Cicerone Level-Two Course & Exam Scholarships and one “Women In Leadership” Certificate Scholarship with eCornell University exclusively for Pink Boots Members to apply for. Swafford herself was a recipient of a Pink Boots Society scholarship.

The otherworldly packaging artwork for Moon Boots IPA was commissioned by renowned Los Angeles-based animation artist Robin Eisenberg (Instagram). Her portfolio revolves around celebrating sexuality and the diversity of women. The packaging for Moon Boots IPA features the creators envisioned as otherworldly beings. Says Robin, “I‘ve always loved celebrating women in my work, and working with 21st Amendment on this was so much fun! I think it’s amazing that Moon Boots IPA is not only recognizing women in brewing, but it’s also helping to create more opportunities for future women in the industry. So happy I could be a part of the project!”

Moon Boots IPA is clean, crisp, and brewed with pilsner malts, toasted rice, and strawberries. Hopped with Citra Cryo, Azacca, and Mosaic hops, Moon Boots IPA blasts beer lovers to another planetary dimension with its soft aromatics and refreshing strawberry notes making this a beer for stargazers.

Ingredients

  • Malts‍
  • Pilsner, Toasted Rice
  • Flavor Hops
  • Mosaic, Azacca
  • Dry Hops
  • Citra, Cyro, Azacca, Mosaic
  • Special Ingredients‍
  • Strawberry Concentrate

 

For more information, please visit:
www.21st-amendment.com
@21stAmendment

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Pink Boots Society
The Pink Boots Society was created to assist, inspire and encourage women in the alcoholic beverage industry to advance their careers through education. We support all women of the industry, from those that own breweries, those that package the beer, that design beers, serve beers, write about beer, and everything in between. Most importantly, we teach each other what we know through our own seminar programs, and we help each other advance our beer careers by raising money for educational scholarships.

About 21st Amendment Brewery
Twenty years ago (established in 2000), Nico Freccia and Shaun O’Sullivan opened the doors to the 21st Amendment brewpub in San Francisco’s historic South Park neighborhood. In addition to quickly becoming one of the city’s favorite pubs, 21st Amendment began expanding beyond the Bay Area by helping to pioneer the movement to canned craft beer. Known for their witty names and delicious brews, 21st Amendment offers year-round selections, as well as seasonal offerings and their infamous once-in-a-while limited-edition releases. Sold in 33 states plus Washington D.C., 21st Amendment produces beer in its state-of-the-art brewery headquarters in San Leandro, California and is among the top 50 craft beer brewers in America.

About eCornell
Cornell University’s online learning platform, provides online professional and executive development to students around the world. We offer 100+ award-winning professional certificate programs in a wide variety of disciplines.

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Sean Lewis, author of WE MAKE BEER: Inside the Spirit and Artistry of America’s Craft Brewers

WeMakeBeer-sm

 

TasteTV chats with Sean Lewis, author of “WE MAKE BEER: Inside the Spirit and Artistry of America’s Craft Brewers.”

As the publisher describes, “Sean Lewis sets out on a cross-country journey into the heart—and the art—of American beer making. On the road, Lewis discovered a passionate community of people who put their souls into their work and who view brewing as an extension of themselves. Although diverse on the surface, Lewis found that these like-minded craftsmen were united by common values: they’re people who aren’t afraid to speak their minds, who see their competitors as cherished friends, who take joy in their work and who seek the same kind of balance in their lives as they do in the barrels they brew.”

 

SeanLewis-makebeer

TasteTV: Apparently you love beer, what started the love affair?

SEAN: I liked beer about as much as every college kid did, but I really fell in love with it once I started brewing it. My girlfriend, now my wife, bought me a home brew kit for Christmas during our first year in Boston together, and the more I researched and read about beer the more it made me want to try all these things that sounded so amazing. It helped to be living in a great beer city like Boston where so many great beers from all around the world were available.

TasteTV: What was the point of writing a book?

SEAN: I had been profiling brewers and breweries for BeerAdvocate Magazine on a monthly basis, but I kept running into issues trying to keep my pieces to 1,200 words. There was so much more to the people I was covering than the constraints of a magazine article allowed me to explore, so this was an opportunity to dive deeper into the backgrounds and stories of the people in the industry.

TasteTV: How long did it take to complete?

SEAN: The process began in 2010, I got the deal with St. Martin’s Press in November of 2011 and it was published in 2014 — so about four years.

TasteTV: So what do you want the reader to come away with after finishing it?

SEAN: Whatever anybody gets from this is up to them. I hope they enjoy it and I hope it makes them consider going out to their local brewery or beer spot for a drink.

TasteTV: What are some of your favorite types of beer?

SEAN: I can never answer this question. For the most part, I like beer to be well-balanced and well-made. Sometimes I like a beer that’s going to challenge me and draw me in with layer after layer of nuanced flavors and aromas — but typically I just want something that’s going to taste great and let me get on with my day. I love drinking beer, but I love drinking beer with friends. The best beers are the ones that pair nicely with a good conversation.

TasteTV: Who is doing exciting things in the craft beer area, in your opinion?

SEAN: My West Coast bias is going to come out here, but I’ll say Firestone Walker Brewing in Paso Robles and Lagunitas Brewing in Petaluma and Chicago are exciting for two different reasons. I love Lagunitas’ beers, but what I find fascinating about Lagunitas is how it moved into Chicago with a second production facility that, for now, is on a constant course of growth. I’m curious to see just how big craft beer can get in America, and I think Lagunitas will be among the biggest of the craft brewers in the next decade — probably sooner.
As for Firestone Walker, it is also growing, but certainly slower than Lagunitas. Brewmaster Matt Brynildson has been making some of the best beer in the country for several years now, and that brewery has a bright future as long as he’s a part of it.

TasteTV: Are there any developments in the field that you find very exciting?

SEAN: There are always trends to keep up with. A while back it was a hops arms race with who could make the most bitter beer. We’ve seen similar things with barrel-aging and now a lot of breweries are experimenting with making so-called wild beers with different strains of yeasts and bacteria. None of that stuff really gets me too jacked up. I’m more excited to see the development of young brewers and I get excited about seeing smaller local breweries making good beer and a little bit of money.

TasteTV: Do you have advice for anyone wanting to get in the business?

SEAN: If someone wanted to get into brewing, they should talk with their local brewer. I’d tell them to start brewing at home as well. If they don’t like the work and cleanup that home brewing entails, they’re going to hate getting into tanks to scrub off residual proteins and they’re probably not going to like spending the better part of their morning with a hose and a squeegee.

TasteTV: What about tips for those who just want to drink?

SEAN: Polonius said it best: “To thine own self be true.” Don’t let me or anybody else tell you what to drink. Definitely get out there and educate yourself on what you’re drinking and what’s available in your area — but don’t take a writer’s word about what you should be drinking. Drink what you like.

 

See We Make Beer on Amazon.com