The iPad as story boutique plus other New York City musings

Apple iPad analysis from Garcia Media, and how it will effect print and new media:

TAKEAWAY: The iPad is everywhere one turns in New York City, and, although it is likely to become the story boutique of the future, we still do not see that level of storytelling by the newspaper editions that are taking their first baby steps into the new platform PLUS: A surprise in print that was not in the iPad AND: The INMA Congress is on here in New York City, and digital publishing plays a key role in the program. PLUS: A look at the Wall Street Journal’s Greater New York edition
Some early lessons from the iPad

The publishing world has now had some time to examine Apple’s iPad, the tablet that is likely to be the game changer for how we receive information and, hopefully for the newspaper and magazine industry, how we get our credit cards out to pay for subscriptions, or simply to download that favorite column that we just can’t survive without reading.


It is too early to tell if the iPad, or another of the several tablets looming in the horizon, will , in fact, fulfill the expectations. Surely, there is a tablet in your future, whether you are a journalist or a media consumer. So I am fascinated by what we have learned so far, especially as it applies to how a newspaper or magazine tabletizes:

1.Nobody wants the entire page content as it appears in print to land on the screen.

2.A special tablet edition is in order, with a superbly edited version of the editor’s choice of the best content, with special emphasis on multimedia. What are the stories from print that have received tablet enhancements?

3. The iPad is like a pop up book, it must surprise, and there is nothing linear or flat about it.

4. This is why the role of storytelling is key to a successful tablet edition, especially photography, which will become ever more important, each photo a huge canvas full of ministories.

Hollywood has often been described as a dream factory. The iPad can be the ultimate story boutique, as long as the creative people recognize its potential as a unique medium and not a mere dumping ground for the printed edition.

But the story boutique is not open yet. Newspapers and magazines are going into iPad territory cautiously one step at a time (as it should be), and not even crawling yet, allowing us who tinker with our iPads to dream of all the possibilities. The demos we saw in anticipation of the iPad’s arrivals have not quite materialized fully yet. Print still casts a large shadow. But we know that good things come with time for those who wait.

Read more on Garcia Media

Seattle Chocolate Salon on July 11th

Chocolate lovers, en garde! The premier chocolate event in the Northwest this millenium returns with the 3rd Annual Seattle Luxury CHOCOLATE SALON on Sunday, July 11th, 2010. Chocolate aficionados, fanatics, lovers and addicts can taste & experience the finest in artisan, gourmet & premium chocolate in one of the world’s great culinary metropolitan areas.

Seattle CHOCOLATE SALON 2009 participants included chocolatiers, confectioners and other culinary artisans such as 2008 CHOCOLATE SALON AWARD WINNERS Amano Artisan Chocolate, Theo Chocolate, Intrigue Chocolates, Oh! Chocolate, and Posh Chocolate, as well as newcomers Crave Chocolate, Forte Chocolates, Divine Chocolate, Carter’s Chocolates, Chocolopolis, Chubby Chipmunk Hand-Dipped Chocolates, La Châtelaine Chocolat Co., Eat Chocolates, Choffy, The Chocolate Traveler, William Dean Chocolates, Xocai Healthy Chocolate, Suess Chocolates, Claudio Corallo Chocolate, Decadent Tastes, Marco Polo Designs’ Chocolate Jewelry, Honest Tea, TasteTV, Yelp, Sizzleworks Cooking School, Ventana Wines, Rimon Winery and more.

Salon highlights include chocolate tasting, demonstrations, chef & author talks and ongoing interviews by TasteTV’s Chocolate Television program. (Salon Entry includes all chocolate & confection tastings, demos, etc.).

TasteTV and TasteTV.com Chocolate News Updates

TASTY AWARDS Show Television Broadcasts

The first broadcast television airing of the 2010 TASTY AWARDS Show will be on March 13th at 10pm on KOFY-TV in the San Francisco Bay Area, followed by national broadcasts later in March on the America One Network and on Hulu.com.

The Tasty Awards for the best food and fashion programs on TV, in Film, and Online. www.TastyAwards.com

The Winners at The TASTY AWARDS

The Award Winners were announced on January 14th at 1st Annual TASTY AWARDS, the most exciting and prestigious event ever to celebrate food and fashion programs on TV, in Film, and on the Web.

What a fantastic evening!

See the the full list of Winners for the Awards at
www.TastyAwards.com

Hosted by food and travel television star Zane Lamprey of “Three Sheets” fame (Scripps Fine Living Network), the two-hour red carpet event took place at the Sundance Kabuki theatre in San Francisco on January 14th, with an AfterParty at the New People building. The Awards program will air on stations nationwide in February 2010, reaching millions of households and on Hulu.com.

To see the Full List of Nominees and Winners, and other information, please go to www.TastyAwards.com, as well as get updates on Twitter at www.Twitter.com/TastyAwards

TasteTV Events include:

This blog from the contributors, producers and correspondents at TasteTV at TasteTV.com. technorati tags:, , , , , , , , , , , , ,

The Award Winners were announced on January 14th at 1st Annual TASTY AWARDS, the most exciting and prestigious event ever to celebrate food and fashion programs on TV, in Film, and on the Web.

What a fantastic evening!

See the the full list of Winners for the Awards at
www.TastyAwards.com

Hosted by food and travel television star Zane Lamprey of “Three Sheets” fame (Scripps Fine Living Network), the two-hour red carpet event took place at the Sundance Kabuki theatre in San Francisco on January 14th, with an AfterParty at the New People building. The Awards program will air on stations nationwide in February 2010, reaching millions of households and on Hulu.com.

To see the Full List of Nominees and Winners, and other information, please go to www.TastyAwards.com, as well as get updates on Twitter at www.Twitter.com/TastyAwards

TasteTV Events include:

This blog from the contributors, producers and correspondents at TasteTV at TasteTV.com. technorati tags:, , , , , , , , , , , , ,

Foodie Nation article by Anthony Bourdain

Anthony Bourdain, 2010 Tasty Awards Person of the Year, write in the New York Times article called Foodie Nation:

Something important happened to my former profession in 2007. I’m still unsure what, exactly — but there was a shift, the world of food tilting on its axis.

Dining rooms were busy with ever more food-obsessed, better-informed customers. Wall Street had yet to implode, so private parties and “whale” wine buyers — customers who’d spend $150 on food and $10,000 on wine — were still in loud, proud abundance. Celebrity chefs who’d made their reputations on the haute side moved to capture the middle ground as well, expanding into branded burger joints. As with haute couture, those who couldn’t afford the full ride could now at least buy the T-shirt.

“Top Chef” was a big hit for Bravo, making reality show contestants who could actually cook into household names. On the other hand, “Hell’s Kitchen,” with its cast of mostly delusional nitwits unfit to dunk onion rings for a living, was also a ratings juggernaut. The hugely talented Gordon Ramsay tormented his stunned charges like a carnival barker in some cruel and prolonged culinary version of “Dunk Bozo,” achieving a level of success playing dumb on TV that he never could have equaled as simply a prodigiously talented Michelin-starred chef….

Blogs about food became more important. Few writers of books, magazines or newspaper columns could compete with, say, a lonely, Vietnam-based food nerd who’d spent the last 10 years eating at every food stall in Ho Chi Minh City, exhaustively documenting every mouthful.

The best news of 2007 was that chefs, as a social class somehow empowered by the strange and terrible glare of celebrity, were finally free to rid themselves of the time-honored dictum of “the customer is always right.” If experience had taught chefs anything, it was that this is very rarely the case. Chefs were now trusted enough to persuade customers to try what they themselves loved to eat. Hence the hooves and snouts and oily little fishes that increasingly popped up on menus. This trend alone made up for the bad — a momentum that will, I hope, carry us through the tough times of the present.