Why Pregnancy Won’t Affect Tennis Star Naomi Osaka’s biggest Endorsement Deals

 

Naomi Osaka is a professional tennis player from Japan who has achieved great success in her career, including winning multiple Grand Slam titles. Along with her on-court success, Osaka has also been able to secure several high-profile endorsement deals, and is currently the world’s highest paid female athlete. Some of her biggest deals include partnerships with companies like Nike, Mastercard, and Nissan, not to mention major magazine covers like Vogue and Sport Illustrated. However, it has recently been announced that Osaka is pregnant and will be taking a break from the sport. This raises questions about how her endorsement deals may be impacted by her time off of the court for pregnancy, similar to questions asked when she took much earned time off for mental health reasons.

One potential impact of Osaka’s pregnancy on her endorsement deals is that she may have to take a break from certain promotional activities. For example, she may not be able to participate in photo shoots or make public appearances for a period of time. This could lead to a temporary reduction in the amount of exposure that her sponsors receive. However, it’s important to note that Osaka’s pregnancy doesn’t mean she’ll be completely removed from the public eye, as she has a wide social media presence and her fans will still be interested in following her journey.

Another potential impact of Osaka’s pregnancy on her endorsement deals is that it could affect the way that she is perceived by the public. Some people may view her as less competitive or less dedicated to her sport because she is taking a break to have a child. However, this view is not only unfair but also outdated. Many professional athletes have had successful careers while also balancing the demands of motherhood, such as Serena Williams, who returned to the sport after giving birth and won Grand Slams titles and Maria Sharapova, who also returned to the sport after giving birth and reached Top 5 in the world.

 

 

It’s important to remember that pregnancy and motherhood are not mutually exclusive with success and dedication in one’s profession. Osaka’s pregnancy should be celebrated as a positive development in her life, and her sponsors should continue to support her.

In fact, many companies are recognizing the value of promoting their brand through female athletes and the importance of diversity, representation and inclusion. They are aware that by supporting women who are balancing motherhood and their careers, they are sending a message of empowerment and support to their consumers, which can be very positive for the brand.

While Naomi Osaka’s pregnancy may temporarily impact certain aspects of her endorsement deals, it is important to remember that pregnancy and motherhood are not barriers to success in one’s profession. Osaka’s sponsors should continue to support her during this time and recognize the positive message that it sends to their consumers. It’s important for companies to understand that diversity, representation and inclusion are important and can be beneficial for the brand. With the support of her sponsors and fans, Osaka will be able to return to the sport and continue her successful career.

SAG-AFTRA President Fran Drescher’s Statement on LAW Act Clearing California Senate Judiciary Committee

The working environment in California continues to evolve, especially in the entertainment industry, dominated by self-employed persons, contractors and consultants.

As described by CalMatters, which referred to the entire topic as the entertainment industry snakepit: “In February, Assemblyman Ash Kalra, a San Jose Democrat, introduced Assembly Bill 2926, which in essence would give musicians and actors a way to escape from their seven-year contracts and/or work for others while under contract. The legislation was backed by entertainment industry unions and some well-established entertainers and mirrored similar legislation that had failed in the past. The bill faced tough opposition from recording and movie industry executives, who said it would destroy a system that has been mutually beneficial, and stalled out. Kalra then split it into two gut-and-amend bills, one for the movie industry (Assembly Bill 437) and one for the recording industry (AB 983), both now awaiting action in the Senate’s labor committee.”

Following the LAW Act Clearing California Senate Judiciary Committee, SAG-AFTRA President Fran Drescher released the following statement in relation to the impact on working entertainers in the California:

“The California Senate Judiciary Committee has passed the Let Artists Work (LAW) Act, AB 437, a vital piece of legislation that has been long overdue. This bill will allow actors to work as much as they need without unreasonable restrictions.

“A huge thank you to Assemblymember Ash Kalra for introducing this progressive legislation, to the California Senate Judiciary Committee members for recognizing that actors should be able to enjoy the same freedoms as all other Californians, and to all of the union members and allies who showed their support for California’s entertainment workers! Let’s keep the momentum going.”

Businesses large and small in California should keep an eye on this topic

About SAG-AFTRA

SAG-AFTRA represents approximately 160,000 actors, recording artists, singers, announcers, broadcast journalists, dancers, DJs, news writers, news editors, program hosts, puppeteers, stunt performers, voiceover artists and other entertainment and media professionals. SAG-AFTRA members are the faces and voices that entertain and inform America and the world. A proud affiliate of the AFL-CIO, SAG-AFTRA has national offices in Los Angeles and New York and local offices nationwide representing members working together to secure the strongest protections for entertainment and media artists into the 21st century and beyond. Visit sagaftra.org and follow @sagaftranews for breaking news from SAG-AFTRA.

San Francisco Chocolate Salon releases new collection of Limited Edition NFT’s

TasteTV and the International Chocolate Salon release the first collection of NFT’s for the upcoming chocolate festival in San Francisco on April 2nd.

The San Francisco Chocolate Salon NFTs include custom artistic renditions of its 14th anniversary poster. There are 10 custom versions, each limited to 7 editions each. Each collectible San Francisco Chocolate Salon NFT has utility, surprise exclusive perks and membership benefits, and is a fully tradeable NFT.

NFTs (non fungible tokens) are linked to the world of blockchain and cryptocurrencies, and have grown in popularity in the art world over the last few years, with some pieces of digital art being collected as NFTs and reaching valuations of tens of thousands to millions of dollars. The use of NFTs has now expanded into films, music, and even live events such as Coachella, as well as exclusive restaurant and club memberships.

For the San Francisco Chocolate Salon NFTs collection there will only be 7 total tokens of each version minted, and 70 in the entire collection. Only 50 NFTs will be available for purchase and collecting. SF NFT’s can initially only be purchased through the SF Chocolate Salon website ticketing area, www.SFChocolateSalon.com

To view the collection, visit:

https://opensea.io/collection/sfchocolatesalon1

TasteTV’s TASTEABLE Journal Volume 3 Debuts with Commerce, Culture, Concepts and Cuisine

TasteTV’s TASTEABLE JOURNAL, VOL. 3 is here!

This stylish publication provides a curated collection of insightful content on Culture, Concepts, Commerce and Cuisine. This issue features a photography exhibition of recent PHOTO AWARDS Finalists, as well as one on one interviews with personalities such as Chris Knight (CEO, Gusto TV), Rocco Gaglioti (Founder, FNL Network), Podcaster Yorm Achuaku, Ian and Ana of The Other Side Vlog, Michelle Harris (Alive & Well TV), Darley Newman (Equitrekking and Travels with Darley), Dandy Wellington, Diane Kochilas (My Greek Table), Lisa-Renee Ramirez (Recipe.TV), and up and coming musicians Jon Mullane, Mavenne, Harrison Tinsley, the Christopher Brothers and Nathan Witte, plus chefs, restaurateurs, artists, perfumers, and wines.
TASTEABLE is a bi-annual and annual journal that presents a curated collection of insightful content on Culture, Cuisine, Commerce, and Concepts as reported by TasteTV and TCB-Cafe Publishing and Media. Includes celebrity and leadership interviews, delicious recipes, exciting tech, cutting edge fashion, well-known tastemakers, successful entrepreneurs, tasty wine picks and the year’s best chocolate and other culinary finds.

Available everywhere on Amazon.

Apple’s iPadOS 15 Finally Delivers an Exciting New Feature for Instagram and TikTok Users

Apple’s iPadOS 15 has a number of fantastic new features. It has been redesigned and amped up to make it even more useful as a laptop replacement for both business and personal use. 

However, one of the most exciting features is one that is way down the list, you won’t even find it if you don’t look hard for it. That is the new option that allows Instagram app users to be able to view the Instagram window in Landscape mode.

Previously on iPads an Instagram user would see the app image in only in vertical portrait mode, they could not turn it sideways while using a keyboard, and there was a lot of extra unused space. Chatting or commenting was almost impossible. It looked like the app was broken or fake, and not at all as attractive as on a phone or desktop. In sum, it was not a good user experience, very awkward.

Why didn’t Instagram make a version that fixed that? That has been the $100,000,000 question.

Fortunately now iPad owners with iPadOS 15 can view Instagram in landscape mode, aka horizontally, which means that they can see it as if it is on a laptop, or on a desktop. Plus, if they are using a keyboard add-on then they can type and post to Instagram without flipping the iPad between vertical and horizontal views every five seconds. The same is true for other popular social media apps like TikTok.

Exciting, no? Definitely time saving!

www.Apple.com

Vinfolio Creates a Program to Manage Investments in Fine Wine

 

Vinfolio, one of the country’s leading fine wine companies, recently announced the launch of a new cutting-edge fine wine investment program. Now, in addition to securing some of the most sought after wines by the bottle, Vinfolio clients can also gain access to a selection of investment-grade stock in original cases directly on the company’s e-commerce platform, or by working directly with Vinfolio’s executive team to build a bespoke fine wine investment portfolio.

“From the time of my initial investment in Vinfolio back in 2016, it seemed that the U.S. market was lacking a player who could bring the idea of fine wine as an investment opportunity to the mainstream in a clear and accessible way,” says Don St. Pierre, Executive Chairman of Vinfolio. “Now, with the addition of more than 5,000 cases of investment-grade wines to our platform and the launch of our full-service investment program, we are proudly assuming that mantle.”

“Historically speaking, fine wine has outperformed many of the traditional asset classes available and we are seeing more and more people looking to diversify by building a wine portfolio,” Vinfolio President Adam Lapierre says. “We believe we are in a unique position to support clients embarking on this journey thanks to our deep knowledge of the collectible fine wine market, unmatched global network of suppliers and innovative business model. I’m particularly excited by our full-service investment program: the process is extremely simple, fully transparent and, at the same time, low cost to the investor. It’s a game-changer.”

Vinfolio’s strength lies not just in the sourcing of fine wines at the best prices, but also in its use of technology to create a platform that provides both buyers and sellers with all the requisite tools and intelligence to successfully build and liquidate a wine portfolio. In addition to its marketplace platform, Vinfolio has proprietary access to crucial flow-data which lies at the heart of all our decision-making. The company’s algorithm dynamically looks at current U.S. retail listings, auction sale prices, and sales on its own platform to determine what is the current fair market value of a given wine. From there, Vinfolio can trigger buy or sell activities to ensure a sound investment and a healthy return.

Over the last three decades, investment-grade wine has performed very strongly against just about all major asset classes. Analysis of a representative selection of the foremost traded investment-grade wines reveals a Compound Annual Growth Rate of 11 percent since 1988. In context, the returns for U.S. Equities (DJIA), U.K. equities (FTSE), Asia equities (Hang Seng), Gold, and Oil for the same period were materially lower.

ABOUT VINFOLIO

Vinfolio is majority-owned by Executive Chairman Don St. Pierre Jr. and his business partner and good friend Allan Warburg, co-founder and co-CEO of Bestseller Fashion Group China. St. Pierre is the recipient of numerous wine industry accolades, including being named number seven on Decanter magazine’s 2011 Top 50 global wine industry power players and selected by Wine Enthusiast Magazine as the 2011 International Man of the Year. In 2012, the French government awarded St. Pierre Jr. the degree of Knight in the French Ordre du Mérite Agricole, and in 2015, he was appointed as a member of the supervisory board of Vinexpo Overseas. Vinfolio’s ownership also includes Jean-Michel Valette, who chairs the Education and Examination Board (EEB) of the Institute of Masters of Wine and is former chairman of Robert Mondavi Corporation and Peet’s Coffee, Jon Moramarco, former CEO of Constellation Brands, and Steve Case, founder of AOL and co-founder at venture capital firm Revolution

Visit https://www.vinfolio.com/wine-investing for more details on Vinfolio’s new investment initiative.